Privacy policy

NeverAge – Privacy Policy

Last Updated: December 15, 2025

This Privacy Policy explains how NeverAge, LLC (“NeverAge,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you access or use our website, online store, mobile interfaces, email or SMS communications, or any related services (collectively, the “Services”).

By using the Services, you consent to the practices described in this Privacy Policy.

If you do not agree, please discontinue use of the Services.

1. Information We Collect

We collect information that identifies, relates to, describes, or could reasonably be linked with you (“Personal Information”). The categories of information we collect include:

1.1 Information You Provide

Name
Email address
Phone number
Billing and shipping address
Payment information (processed securely by Shopify or third-party processors; NeverAge does not store full credit card numbers)
Account login credentials
Order history and preferences
Communications sent to us (email, SMS, customer support messages, reviews, survey responses)

1.2 Information Collected Automatically

We automatically collect certain data through cookies, pixels, tracking technology, and log files, including:

Device information (IP address, browser type, operating system, device identifiers)
Usage information (pages viewed, time on page, referring URL, click behavior)
Geographic region (approximate, based on IP)
Session data and store interactions
Cart behavior and abandoned cart information
Shopify analytics, platform metrics, and security data

1.3 Information from Third Parties

We may receive information from:

Shopify and integrated apps
Advertising partners (Google, Facebook, TikTok, etc.)
Analytics providers (Google Analytics, Shopify Analytics)
Payment processors
Social media platforms when you interact with our content

2. How We Use Personal Information

We use Personal Information for the following purposes:

2.1 Order Processing & Fulfillment

Process payments
Fulfill and ship orders
Handle returns and customer service
Provide order updates and transactional notifications

2.2 Customer Support

Respond to inquiries
Provide troubleshooting
Verify identity when necessary

2.3 Marketing & Advertising

With appropriate consent where required:

Send promotional emails, SMS messages, newsletters, and product updates
Personalize marketing content
Analyze marketing performance
Conduct retargeting and interest-based advertising
Run promotions, contests, and surveys

2.4 Improving the Services

Analyze website performance
Improve shopping experience
Debug issues and prevent fraud
Test new features

2.5 Legal, Security, or Compliance Purposes

Prevent fraud or misuse of the Services
Comply with legal obligations
Protect the rights, safety, and property of NeverAge and its users

3. Cookies, Tracking Technologies & Advertising

We use various tracking technologies, including:

3.1 Cookies

Used to:

Maintain sessions
Store cart information
Personalize user experience
Analyze performance

3.2 Pixels & Tags

From platforms like Meta, TikTok, Google, and Shopify to:

Measure ad effectiveness
Build lookalike audiences
Retarget website visitors

3.3 Analytics Tools

Including Google Analytics and Shopify Analytics to understand:

Traffic sources
User behavior
Conversion metrics

You can adjust cookie settings in your browser's cookie settings or opt out of certain tracking mechanisms. Certain features may not function without cookies.

4. How We Share Personal Information

We do not sell personal information in exchange for monetary compensation.

We may share information with the following categories of recipients:

4.1 Service Providers

Including:

Shopify
Payment processors
Fulfillment and shipping partners
IT and analytics providers
Email/SMS marketing platforms

These parties receive information strictly to perform services on our behalf.

4.2 Advertising & Marketing Partners

We may share limited information (such as cookies or hashed emails) to support:

Targeted advertising
Audience matching
Campaign optimization

4.3 Legal & Safety

We may disclose information when required by law or necessary to:

Protect NeverAge rights
Prevent harm or fraud
Respond to legal requests

4.4 Business Transfers

If NeverAge undergoes a merger, acquisition, or reorganization, personal information may be transferred as part of that transaction.

5. How Shopify Uses Your Information

Because our store is hosted on Shopify:

Shopify collects and processes certain information on our behalf.
Shopify may use device data to operate, secure, and improve the platform.
Shopify’s Privacy Policy governs their practices.

You can review Shopify’s privacy policy here:

https://www.shopify.com/legal/privacy

6. Your Privacy Rights

Depending on your state of residence (including California, Colorado, Virginia, Connecticut, and Utah), you may have the right to:

6.1 Access Your Information

Request a copy of personal information we have collected.

6.2 Correct Inaccurate Information

Request corrections to incomplete or inaccurate data.

6.3 Delete Your Information

Request deletion of personal information, subject to exceptions.

6.4 Opt Out of:

Targeted advertising
The sale or sharing of personal information
Processing for profiling purposes

6.5 Appeal a Refusal

If we deny a privacy request, you may appeal the decision.

6.6 California-Specific Rights (CCPA/CPRA)

California residents also have the right to:

Know categories of data collected
Know categories of sources, uses, and disclosures
Opt out of cross-context behavioral advertising
Designate an authorized agent

We do not knowingly collect information from children under 13.

To submit a privacy request, email us at:

📧 contact@neverage.co

We will verify your identity before responding.

7. Marketing Communication Preferences (Email & SMS)

With your consent, we may send:

Marketing emails
SMS/text messages
Promotional offers
Product announcements

7.1 Opting Out

You may opt out at any time by:

Clicking “unsubscribe” in an email
Replying “STOP” to SMS messages
Contacting us at contact@neverage.co

Transactional emails about your order cannot be unsubscribed from.

Message and data rates may apply for SMS.

8. Data Retention

We retain Personal Information only as long as necessary to:

Fulfill the purposes described in this Privacy Policy
Comply with legal obligations
Resolve disputes
Enforce agreements

When information is no longer needed, we securely delete or anonymize it.

9. Security

We use administrative, technical, and physical safeguards designed to protect your data.

However, no method of transmission or storage is 100% secure.

We cannot guarantee absolute security.

10. Children’s Privacy

The Services are not directed to individuals under 13, and we do not knowingly collect information from children under 13.

If you believe a child under 13 has provided information, contact us immediately.

11. International Users

The Services are intended for users in the United States.

If you access the Services from outside the U.S., you do so at your own risk, and your information will be processed in the United States.

12. Do Not Track Signals

We do not respond to Do Not Track (DNT) signals because a consistent industry standard has not been established.

13. Your Responsibilities

By using the Services, you agree to:

Provide accurate information
Use the Services lawfully
Protect your login credentials
Review updates to this Privacy Policy

14. Changes to This Privacy Policy

We may update this Privacy Policy at any time.

Changes become effective when posted unless otherwise stated.

Your continued use of the Services constitutes acceptance of the revised policy.

15. Contact Us

For questions about this Privacy Policy or your personal information practices, contact:

contact@neverage.co